Staging environment

Agentic AI Marketing Teams for Founders, CMOs, and Growth Leaders

Grace Man

AI Entrepreneur | Ex-Microsoft |

From AI hype to launching end-to-end marketing agent teams that compound.

The old way: adopting and using MORE AI tools that do not speak to each other. No system. Busy, but not compounding.

The new way: staying in the top 1% by designing, building, and leading end-to-end marketing agent teams across research, content, outbound, CRM, and governance.

The future belongs to leaders who do not just use AI tools, but build AI systems. Systems that identify opportunities, turn ambiguity into workflows, and compound over time.

Five agents. One operating layer. One loop that compounds.

Better research creates sharper content.

Sharper content attracts better leads.

Better leads train smarter outbound.

Smarter outbound feeds richer CRM data.

Richer CRM data sharpens research again.

Approach of this cohort:

  • Balanced learning across strategy, concepts, and hands-on implementation

  • Small cohort format designed for deeper discussion and personalised learning

  • Fully live sessions with real workflows, demos, and practical examples

  • Optional office hours and 1:1 coaching support

This course is about turning AI ambition into practical execution that compounds over time.

Claude ecosystem, including Claude Code, Cowork, Chat, MCP, Skills, and Plugins, applied to real business use cases.

What you’ll learn

73% of founders, growth leaders, and marketers say AI is a priority, but fewer than 1 in 5 have deployed a working agent.

  • Define leadership clarity across Self, Team, Org to align AI adoption before any build begins.

  • Turn leadership into a repeatable OS using 5-Agent OS, AI Fluency, and Frameworks while diagnosing readiness gaps before any build.

  • A one-page AI leadership principles template to adapt for your team or share with stakeholders.

  • Turn messy lead sources into one scored pipeline with ICP matching and engagement intelligence.

  • Identify high-intent buyers faster with automated lead scoring, persona classification, and priority ranking.

  • Generate weekly pipeline intelligence briefs with actionable insights, risks, and competitor signals.

  • Build a 6-layer content agent that wires meetings, emails, and transcripts into structured content atoms for reuse.

  • Route extracted insights into multi-channel outputs while calibrating brand voice and enforcing consistency.

  • Turn long-form assets into repurposed content cycles with clear rules for scheduling, publishing, and automation boundaries.

  • Trigger outbound from real signals (engagement, funding, ICP match) and score leads into a Tier 1-only outreach queue.

  • Generate personalized DM drafts from Research Agent context, with human review before any message is sent.

  • Run structured outbound sequences (timing, follow-ups, exits).

  • Build a single-source CRM OS that captures inbox signals, cadences, and revenue attribution into one structured system.

  • Automate daily CRM intelligence via inbox sync + agent updates so founders only read a live priority dashboard.

  • Model contacts, plans, and revenue data for scale, enabling tier-based tracking and clean subscription growth visibility.

  • Built from a structured stack audit completed during the session: your tools, your highest-friction tasks, your available time.

  • Outputs a prioritized plan: Which agent to deploy in week one, what to connect in week two, what to measure by day 30.

  • Addresses the most common post-course failure mode: leaving motivated but without a clear first action.

Learn directly from Grace

Grace Man

Grace Man

Founder of AI Strategy League | Ex-Microsoft |

Microsoft
Canon EMEA
Pfizer
Hyundai
See all products from Grace

Who this course is for

  • Founders and Operators

    Struggling to build pipeline without hiring a marketing team. You need agents, not headcount.

  • CMOs & Marketing Leaders

    Leading a team that and trying to understand what agents could handle, what to build and how to brief it.

  • Growth & Revenue Leaders

    Running pipeline and needing to move faster. Outbound and CRM automation is your immediate lever.

Prerequisites

  • Claude Pro Plan, or Max Plan, or above

    Required to run Claude Cowork. Pro is sufficient for everything built in this workshop.

  • Have a defined ICP, product & contact list

    Have a defined ICP or a sense of who your ideal customer is. A contact list of 10 to 50 people.

  • Have some form of CRM or pipeline tracking even a spreadsheet

    Bring your CRM data, even a lean CRM, or a spreadsheet.

What's included

Grace Man

Live sessions

Learn directly from Grace Man in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

All scripts, prompts, and templates

All scripts, prompts, and templates built across both sessions

Personalized 1:1 Coaching

30 min - 1 hour personalized coaching and consulting with Grace (valued $290/hour)

Post cohort learning

Welcome to keep learning about what's new in AI space and AI-first growth on weekly office hour / faq sessions.

Scoring model and templates

The ICP scoring model and lead research templates

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Course syllabus

5 live sessions β€’ 30 lessons β€’ 4 projects

Week 1

Jun 6β€”Jun 7

    Design and Launch Full-Stack Marketing Agent Teams

    • Jun

      6

      Design and Build Your Agentic AI Operating System

      Sat 6/63:00 PMβ€”3:30 PM (UTC)
    5 more items

    Launch Research + Lead + Content Agents for ICP Mapping, Scoring &Lead Nurturing

    • Jun

      6

      Design and Build Agentic Content & LinkedIn Pipeline

      Sat 6/63:30 AMβ€”4:45 AM (UTC)
    11 more items

    Launch Outbound Agent: Signal-Triggered Prospecting at Scale

    • Jun

      6

      The Outbound Agent: Signal to Qualified Lead

      Sat 6/64:45 PMβ€”6:00 PM (UTC)
    7 more items

    Agentic CRM Intelligence

    • Jun

      7

      Agentic CRM Intelligence

      Sun 6/72:00 PMβ€”3:00 PM (UTC)
    6 more items

    Govern, Integrate and Launch Your AI Operating System

    • Jun

      7

      Govern, Integrate & Launch Your AI Operating System

      Sun 6/73:00 PMβ€”4:00 PM (UTC)
    4 more items

Bonus

    Agentic Marketing, GTM & Growth Workbook

    1 item

Free resource

AI-First Growth: Live Build AI Agents for Outbound + Inbound cover image

AI-First Growth: Live Build AI Agents for Outbound + Inbound

Identify the Highest-Leverage Workflow to Automate First

We start with a fast diagnostic to pinpoint the single growth workflow where AI can create the most immediate impact.

Live Build an AI Agent for Signal-Based Outbound & Lead Gen

Build a signal-triggered outbound agent that researches and enriches leads, CRM, scores and prioritizes.

Live Build an AI Agent for Inbound Content Repurposing

Create a content repurposing agent that transforms one core outbound insight into multi-channel content distribution.

Schedule

Live sessions

5 hrs

Week 1

    • Sat, Jun 6

      3:00 PMβ€”3:30 PM (UTC)

    • Sat, Jun 6

      3:30 AMβ€”4:45 AM (UTC)

    • Sat, Jun 6

      4:45 PMβ€”6:00 PM (UTC)

Projects

2 hrs

Live design and build projects throughout sessions.

Testimonials

  • Grace has helped me launch and grow my business by turning my technical expertise into a clearer market presence. Before working with her, I had limited experience marketing myself. Since then, I’ve started building my LinkedIn presence, launched my website, and begun planning webinars and workshops to grow my audience and client base.

    What stands out about Grace is her structured and practical approach. She doesn’t just give ideas β€” she helps turn them into actionable steps that feel manageable. Her advice is grounded in real experience from building her own successful AI strategy business, which makes her guidance highly credible and practical.

    Testimonial author image

    James C. Mott, Ph.D.

    Founder | Statistician & Data Science Educator | Ex-IBM
  • Grace is an inspiring leader with a real gift for making complex ideas feel clear and approachable. Whether you're just starting out or looking to take things to the next level, her guidance and insights are incredibly valuable. She's thoughtful and truly committed to helping others grow. I would highly recommend her to anyone looking to deepen their understanding of AI strategy or leadership.

    Testimonial author image

    Toey Chitmanasak

    Regional CRM & Data Manager at Michelin
  • Grace combines deep knowledge with a clear, strategic communication style that resonates with everyone (students loved her). She's not only an AI expert, but an experienced marketer, helping us strategise new ideas for growth.

    Testimonial author image

    Caroline Sumartonjo

    Strategic Partnerships & Global Communications
  • Grace brings a unique blend of clarity, energy, and deep expertise to the stage β€” effortlessly guiding high-level conversations and making complex AI concepts accessible to a broad audience. What sets Grace apart is not only her confidence and ease in front of a crowd but also her strategic insight into how AI can be practically leveraged to drive real business outcomes. Her contributions help bridge the gap between innovation and implementation β€” a rare and valuable perspective in this space.

    Testimonial author image

    Michael Hughes

    Head of Conference at Techex | Encore Media Group
  • Grace, Your insights into the industry and your ability to connect the dots are truly impressive. I left today's session feeling inspired to dig deep on some new topics.

    Testimonial author image

    Jeremy Edwards

    Senior Product Manager, Starbucks | ex-SAP

Frequently asked questions

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